The Easiest Step To Attract More Clients To Your Business With Your Ad
- AN Results
- May 27, 2024
- 3 min read
Updated: Jun 1, 2024
I want to share with you a simple trick that immediately changed the number of conversions of my ad. It doubled my response rate and marked a new peak for me. In the next 4 minutes, you will find out how a sneaky twist can easily empower your ad, beat the competition in your niche, and become the champion of the market.
The Vast Majority Of Ads Don’t Sell Because They Don’t Get The Viewer To Take Action
Most ads fail to do what they are supposed to, which is… to sell. They contain everything like the brand name, our story, how many years we have been in business, a huge logo, and the funny dancing clown in the video. But no invitation to take action. They lack the instruction for the prospect, what he has to do when he has read the ad, which is … to take an action.
The ad has been consumed and the prospect disappears toward new content. He does not find a reason to take action because … nobody invited him to.
Huge amounts of words are wasted in the ad to talk about the brand and how big it is. The key element is missing that makes the prospect pull the trigger. Losing the prospect is equivalent to losing money. Every display of our ad costs a certain amount of dollars and in that case, they don’t return…
The Ad Is Not Seductive Enough To Make Prospects Take Action
We think that if we bring our name to the top of the ad and talk more about us it will seduce people to buy.
Our big brand name in the ad will not make the prospect take action even if it is very well known. After years of studying the psychology of people and analyzing the results of thousands of ads, I’ve come to the conclusion that people rarely care about our big fancy name, especially if you are new in the market.
But our big brand name and huge logo ain’t enough to run an ad. There is more empty space to fill on the page. What we should add more? Oh, let's add our story… right? Wrong! This does not move the needle either. Our story does not contain anything for the prospect.
We might have the most valuable product or service on the market, but how are people going to find that out if we cover our ad with our name, the story about us, and our huge logo? We have to invite people to take action and get a taste of what we provide on the market.
In the next paragraph, I will show you how to do exactly that.
Make The Prospect Move. Ask Them To Take Action. Make Them A Sexy Irresistible Offer
What if I told you that if you pick up the phone right now and if you are one of the first 3 people called, you will get paid plane tickets to Las Vegas, be in a 5-star hotel for 2 days where are waiting for you unlimited food and champaign, 4000$ cash to waste on whatever you want, dress you in the most expensive and elegant Louis Vuitton suit, and you got an extra 2 000$ cash to gamble in the casino?
You will take action immediately. Who will skip the chance to be one of these people? Even if your phone is dead, you will leave the pancakes on the pan to burn, and run as fast as possible to your neighbor to ask for his phone.
Did the prospect finish consuming the ad? Cool, now is the time for action. Ask him to fill out a form and you will get in touch with him and ensure a free consultation for your service. To call you on a certain phone number until the end of the day and he will get a coupon that makes his second product free. To come on spot until the end of the week so he can get a 20% discount of your product or service. That sounds sexy and seductive.
If you want to know how we can make an irresistible offer for your business that fits best for your customer's needs… fill out the form and we will contact you within 48 hours.
P.S. - The offer for Las Vegas was a real offer that helped the hotel owner to scale his business drastically.

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